Advertising Rates and Information

Wesleyan University Argus Newspaper Business Office *School Year 2004-2005* Box 7055, 222 Church Street, Middletown, CT 06459 http://www.wesleyan.edu/argus/ argusads@wesleyan.edu

Rates for Middlesex County Advertisers
*Price listed is the cost of ad printing for EACH issue. Various levels of discount are given to each bulk purchase.
Total Area: 16-30 sq. inch Price per sq. inch: $2.5	A	B		C
Total Quantity Discount *1-4 issues 5-8 issues 10% off 9-12 issues 20% off 13-18 issues 30% off 19+ issues 40% off	4” x 4” = 16 sq. inch $ 40 $ 36 $ 32 $ 28 $ 24	2” x 10” = 20 sq. inch $ 50 $ 45 $ 40 $ 35 $ 30		6” x 4” = 24 sq. inch $ 60 $ 54 $ 48 $ 42 $ 36

Total Area: 31-42 sq. inch Price per sq. inch: $2.2	D	E		F
Total Quantity Discount *1-4 issues 5-8 issues 10% off 9-12 issues 20% off 13-18 issues 30% off 19+ issues 40% off	8” x 4” = 32 sq. inch $ 70.4 $ 63.4 $ 56.3 $ 49.3 $ 42.2	6” x 6” = 36 sq. inch $ 79.2 $ 71.3 $ 63.4 $ 55.4 $ 47.5		4” x 10” = 40 sq. inch $ 88 $ 79.2 $ 70.4 $ 61.6 $ 52.8

Total Area: 43-72 sq. inch Price per sq. inch: $2	G	H		I
Total Quantity Discount *1-4 issues 5-8 issues 10% off 9-12 issues 20% off 13-18 issues 30% off 19+ issues 40% off	8” x 6” = 48 sq. inch $ 96 $ 86.4 $ 76.8 $ 67.2 $ 57.6	8” x 8” = 64 sq. inch $ 128 $ 115.2 $ 102.4 $ 89.6 $ 76.8		16” x 4” = 64 sq. inch $ 128 $ 115.2 $ 102.4 $ 89.6 $ 76.8

Total Area; 73-150 sq. inch: Price per sq. inch: $1.9	J		Full Page $1.7 per sq. inch	K	We accept any other dimensions. (any height x 2/4/6/8/10 inches)
Total Quantity Discount *1-4 issues 5-8 issues 10% off 9-12 issues 20% off 13-18 issues 30% off 19+ issues 40% off	8” x 10” = 80 sq. inch $ 152 $ 136.8 $ 121.6 $ 106.4 $ 91.2			16” x 10” = 160 sq. inch $ 272 $ 244.8 $ 217.6 $ 190.4 $ 163.2

Classified ad: $1 per 7 words per issue. *Bulk purchase discount rate is same as above.*