BIG HUGS, BIG RESULTS: Jack Mitchell
'61, speaks with Wesleyan staff
and faculty at the Inn at Middletown on February 7 in the Wesleyan
Room during a meeting sponsored by University Relations. Mitchell, the
CEO of specialty stores Mitchells of Westport and Richards of Greenwich is the author of "Hug Your Customers," a book that
highlights ways businesses can adapt an "over-the-top service"
philosophy to attract great staff, lower marketing costs and maintain
higher gross margins and long-term revenues. (Photo by Olivia Bartlett)