Homepage user experience checklist
Some desirable user experience qualities for the core site.
Attributes
- Accessible and readable: content is relatively device independent (progressive enhancement), text is large, contrast ratio is moderate to high
- Display independent: design considers the full canvas and accommodates a variety of display sizes
- Mobile optimized: site is fully optimized on some mobile devices (e.g. iPhone)
- Organized: information is presented in a hierarchy that corresponds to user goals
- Printable: main content is printable by default using stylesheets
Character
- Warm: site is inviting, engaging, emotionally positive and conveys a sense of activity
- Inclusive: site is welcoming
- Expansive: content is wide-ranging; both visual and editorial dimensions of the site feel open and accessible
- Direct: copy is short and vigorous; tone is casual; content is relevant
- Self-aware: site conveys a sense of place and an awareness of the wider world; gives a Big Picture view
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