Social Media Tips & Strategy

Please do not create any social media accounts on your own. Submit a social media account request and the university’s social media manager will assist you with determining which platform(s) is best and building a goal-oriented social strategy.

Each social media platform is uniquewith different content formats and best practices. This guide is intended to help you make the most of your Wesleyan University social media accounts. It features a brief overview of Facebook, Instagram, and Twitter with tips and best practices for each. Every social account should have a defined strategy, and we are here to help if you are looking for tips to boost activity and engagement.

Facebook Tips & Best Practices

Instagram Tips & Best Practices

Twitter Tips & Best Practices